About BNI

BNI is the world's leading word-of-mouth marketing and networking organization.

Business Network International (BNI) is a business and professional networking organization whose primary purpose is to exchange business referrals. Word of Mouth advertising is considered a powerful, cost-effective way to increase business. BNI provides an environment for developing personal relationships with teams of business professionals, which become the foundation for increasing your business referrals.

BNI is a 22-year-old business and professional organisation that allows only one person from each trade or profession to join a chapter. With over 5,010 active chapters, and 103,607 members, it is the most successful business referral organisation in the world.

Being active in BNI is like having up to 40 sales people working for you, because your fellow members will be carrying your cards and referring your business to people they meet, without you having to pay them any salaries or commission. Successful businesses depend on 'word-of-mouth' marketing as the best form of promotion there is.

BNI provides a structured, supportive, business environment in which local business people can get together to network, learn valuable new marketing skills and develop the strong personal relationships that lead to trust and the consequent generation of significant business for each other.

BNI is built on the premise that what goes around, comes around. People, who give business referrals, get business referrals. In other words... Givers Gain!

For more information about BNI, visit the main website BNI Website.